On ChannelWeb, Jennifer Hagendorf Follett questioned whether networking vendors’ rapid move to green technology is translating into greenbacks for the channel. Some Cisco Systems Inc.’s partners say that, in fact, it does, even though the reason for customers buying into the idea of green networking might be other than helping Mother Earth. Cisco channel partners say that the green phenomenon is more than hype: some customers are demanding it. Brett Shockley, CEO of Spanlink Communications, Minneapolis said
“Regardless of what you think about global warming, the reality is that everybody is buying into the fact that travel is expensive and time consuming, and that commonality is getting people believing this way of thinking. We see large corporate initiatives around green, and we see IT and department initiatives around more specifically the benefits of green — cutting travel costs, working more efficiently. They are two points of view that get you to the same place.”
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